If a fire, an ice storm, or even a terrorist attack struck your organization, would you immediately go online and Tweet about it? No? Well, maybe you should. So says a report from Janco. Yet most companies haven't considered how to deploy social-media tools as part of their disaster recovery and business continuity planning. While many of them have incorporated Facebook, Twitter, LinkedIn, blogs and YouTube as part of their branding, marketing and customer outreach efforts, they haven't learned how to exploit the same tools to communicate during an emergency. “Social networks are powerful,” says M. Victor Janulaitis, CEO of Janco. “They allow anyone to share – and hear – information transmitted from others in real time from anywhere. We've found that both true and false information is spread via social networks, in fact.” To get the right information into the right hands, organizations must come up with proactive social-media disaster-response plans. For more about the report, click here.
1. Social Media Shortfall
Only 25% of organizations integrate social media into their disaster recovery and business continuity plans.
2. Update Central
Employees, stakeholders and media will want to know an organization's status in real time during disaster.
3. A Common Voice
Social media unify communications; Facebook and Twitter emerge as key resources and influencers for those tracking company progress.
4. Everyone’s Watching
Competitors are tracking you; create a detailed plan to reveal enough information without harming competitive interests.
5. Worst Cases
The plan must include provisions for loss of facilities, and even key personnel due to injury or death.
6. Check Emotions at the Door
Your public face must be sensitive to human concerns, without venting or seeking pity; project authority and command of the situation.
7. Internal Usage
Users inside the organization will regain a sense of normalcy as they learn how to get on with their jobs.
8. Parsing Personal Media
Support for the company on private accounts is positive; criticizing individuals or releasing private information isn't.
9. Blog the Aftermath
An employee or manager blog provides a first-hand account of how your team rose to the occasion.
10. Show Appreciation
Use social media to extend thanks to co-workers and vendors who helped you through a disaster.
gc0410
ReplyDeletecheap jordans
oakley sunglasses wholesale
kate spade outlet
ed hardy clothing
calvin klein underwear
ray ban outlet
chanel handbags
ed hardy jeans
kate spade outlet
snapback hats wholesale
monster beats outlet
ray ban aviator
giuseppe zanotti sale
kobe bryant shoes
fitflop
air jordan concord
michael kors handbags
michael kors outlet online
timberland outlet
beats studio
kobe shoes
puma shoes
links of london uk
beats by dre,dr dre,beats headphones
christian louboutin shoes
converse outlet
tod's shoes
coach outlet online
air jordan gamma blue
supra shoes
toms shoes outlet online
coach outlet
hollister uk
toms outlet
marc jacobs
tory burch outlet online
links of london jewellery
cheap oakley sunglasses
true religion jeans outlet
fred perry shirts
wellensteyn outlet
ReplyDeletemulberry uk
san francisco 49ers
tory burch outlet
nike running shoes
mlb jerseys
michael kors outlet
michael kors outlet online
rolex watches,rolex watches,swiss watches,watches for men,watches for women,omega watches,replica watches,rolex watches for sale,rolex replica,rolex watch,cartier watches,rolex submariner,fake rolex,rolex replica watches,replica rolex
chanel handbags outlet
louis vuitton handbags outlet
michael kors outlet
nike roshe
new york knicks
mont blanc pens
belstaff outlet
michael kors handbags
fitflop sale
calvin klein outlet
moncler jackets
mm1118
شركات اصباغ الكويت
ReplyDeleteشراء اثاث مستعمل الكويت شركة شراء اثاث مستعمل الكويت
فني كهربائي منازل الكويت فني كهربائي الكويت
شركة مكافحة البق الكويت شركة مكافحة بق الفراش الكويت
شركة مكافحة حشرات الكويت شركة مكافحة الحشرات الكويت
نقل عفش مبارك الكبير نقل العفش مبارك الكبير
نقل عفش مشرف نقل العفش مشرف
نقل عفش الاحمدي نقل العفش الاحمدي